
It's our passion to inspire people with a vision!
Our Story
ASSILA-BTC was founded to help developers and owners of hospitality projects increase their returns on investment. During the lifecycle of an asset, owners rely on many partners whose interests do not fully align with their own. Appointing an independent advisor is essential to preserve the investor’s interests.
Large hospitality consultants have a broad client base with different interests. On one project, they might consult an operator or a brand, on another one they might advise an owner. The large consultancy companies must protect their good relations with all industry participants in order not to jeopardize potential future business. This affects their ability to support investors. ASSILA-BTC is different.
We focus on the investor: The developer and the owner.
VALUE MINDSET
The two main phases in the lifecycle of a hospitality asset are:
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Planning and development
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Commercial operations
Ideally, a hotel is developed from the beginning with a strong value mindset. It helps avoid excessive investment into non-commercial (back-of-the-house) and low-return commercial areas. A value mindset also ensures that value-engineering exercises do not harm the future revenue generation capability of the asset.
It also decreases the need for costly changes during the construction period which lead to budget overruns, delays and liability dilution.
However, even after a hotel has been built and opened, during the commercial operations phase, many actions can be taken to improve the return on investment and increase its value.